Photo Bruce Poon-Tip,
Travellers are booking with G Adventures more than ever as the Australian market booms with travel abroad, Americans are travelling more domestically and despite resent rebranding, the launch of innovative travel programs has been extremely successfully.
Entrepreneur and G Adventures founder Bruce Poon-Tip took some time out to speak to e-Travel Blackboard ahead of the Future of Tourism event in Melbourne this Wednesday night.
G Adventures rebranded from Gap Adventures in a positive move to guide customers away from the perception that tours are only aimed at gap year travel, are proud to record a 99 per cent customer satisfaction rate with 50 per cent of travellers being repeat customers.
The strong dollar has seen a recent boom in bookings from the Australian market with a 35 per cent growth in the first quarter of 2012 compared to last year. Mr Poon-Tip said that while typically popular Asia is still a strong region for Australian travellers, destinations like Latin America and Africa are increasing in popularity.
While Australians are travelling abroad, the launch of the North America program in October last year was one of the fastest start up regions for the company. Unlike Australia, the weaker US dollar has forced many Americans to travel domestically, making the North America program with G Adventures extremely successful thus far.
Introduction of the Discovery Channel Adventures and the Local Living brand is a result of G Adventures innovating pursuit to expand its already outstanding customer service and dedication to engaging with their clients and what they want.
G Adventures also prides itself as a company thats efforts in sustainability ensure giving back to the communities and natural surroundings the tours visit. Preserving cultural heritage, conserving and replenishing the natural environment, while improving the lives of local people is what the company strives to achieve.
While focusing on the sustainability of destinations travelled to, Mr Poon-Tip is also involved with the sustainability of the every changing travel industry.
The travel industry is set for some big changes in the coming years and we believe that Australian travel professionals are best placed to help their organisations adapt to this changing marketplace, said Mr Poon Tip.
Mr Bruce Poon-Tip will engage in an evening of discussion and creative exchange between visionaries from across the tourism industry at the sold out Future of Tourism event to be held in Melbourne this Wednesday night.
Exploring the roles of travel and sustainable tourism in the world today, Mr Poon-Tip will be joined by Jen Adams and Gary Arndt as they look to the future of the industry and our planet.
Source = e-Travel Blackboard: K.W