Interline Reservation Service has replaced its old name for the new title Travel Industry Club, a branding the companys manager says is better at summing up what they do.
Travel Industry Club managing director Sue Francis said that the term interline is not as recognised now as it has been in the past and therefore felt the change was necessary.
We decided to rebrand with a name that really sums up what we do for travel industry people, Ms Francis said.
As well as the new look of the company, Travel Industry Club (TIC) has built a new website using fresh technology and plans to have a strong presence on Social Media platforms to get the new company known quickly throughout the industry.
Ms Francis added that the new name and branding not only brings a new way of doing things and additional fresh new staff members but a new level of energy to service the travel industry.
The new company website has been specifically designed to make it easier to use and can be visited at www.industryclub.com.au.
We identified that our old website had a lot of information visible all at once and we really wanted the new site to look exciting but have the functionality of sending you where you want to go within one or two clicks, we certainly think we have achieved that.
Source = e-Travel Blackboard: S.P