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eTurboNews : Air Mauritius brings high-end immersive experience to website visitors

Far more than an online booking tool, the website has been entirely revamped creating a high-end immersive experience so that visitors to the site immediately immerse into the world of Mauritius.

Launched on June 20, the website will help to rejuvenate the airline's image and boost sales, while providing a high-quality window to promote Mauritius.

A genuine "island in the sky," the new website conveys a feeling of escape, based on an ultra-modern design symbolizing travel combined with a structure that is easy to navigate through. With a majestic countryside, turquoise shading, and the beauty of undersea depths, visitors to the website will experience all the symbols of Mauritius.

The website is very user-friendly, and navigation is intuitive between the various sections showing online services such as Internet check-in, manage your Kestrelflyer account, real time flight schedules, as well as contents on special offers, useful travel information, ground and in-flight services, baggage, etc., while retaining a special section for booking tickets, which users can access from any page.

AndrĂ© Viljoen, the airline's acting CEO, stated: “We are delighted to be launching our new revamped website designed to reflect our brand, whilst projecting the image of a modern and innovative airline. Our e-commerce strategy is aligned to the growing demand of our customers for online products. We are continually on the lookout to enrich our offer, and our revamped website contains new features aiming to give a pleasant and efficient web experience to our customers. We now have the basis for further innovation and enhancements moving forward.”

Source: airmauritius.com
Publicat de: eTurboNews
Vineri, 22 Iunie 2012 - 04:15 PM

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