Brisbane Marketing Convention Bureau has launched the Brisbane Events Planning Directory; the first online meetings tool for the citys MICE industry.
The new directory will include a search engine, up-to-date content and will complement the Convention Bureaus existing meetings website.
In the past, many of our clients received information on Brisbane through our printed Meeting Planners Guide and the Unique Venues Guide," Brisbane Marketing Convention Bureau director Annabel Sullivan said.
"The new online directory allows us to provide more dynamic information in an environmentally sustainable format.
The website will be accessible from both iPhones and iPads and was created to meet the growing demand for online business tolls within Brisbanes events industry.
Users will have the ability to share knowledge, skills and the latest information, as well as track and measure returns on their investments through the tools online reporting functions.
Brisbane Marketing Convention Bureau sits at the heart of the local business events industry and the new directory is a clear demonstration of Team Brisbane leading the way in the national business events industry, Ms Sullivan said.
The Brisbane MICE industry is worth $211 million to the local economy.
Source = e-Travel Blackboard: P.T